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Forbes Names Vista Outdoor as one of “America’s Best Midsize Employers”

Vista and Forbes logoVista Outdoor was named as one of America’s Best Midsize Employers by Forbes in 2021.

Forbes’ list of America’s Best Employers was formed from an independent survey of 50,000 employees in 25 industries working for companies with at least 1,000 people working in U.S. locations. Each year, Forbes partners with a world-leading provider of rankings and large-scale polling to measure leading employers in the country. Combined, the process includes anonymous employee polls and review of other publicly available material and workplace metrics. Forbes has been compiling and publishing its list of “America’s Best Employers” since 2015, listing rankings for large and midsize employers.

“This is a huge honor. We are humbled to be recognized by Forbes as one of America’s Best employers. A cornerstone to our success is the ability to retain and hire the best people in the industry,” said Brad Crandell, Chief Human Resources Officer. “Vista Outdoor offers a fast-paced, employee-focused environment that pushes each person to learn and grow. Additionally, we encourage employees to get outside and live our company mission of ‘Bringing the World Outside’ in their personal lives. Strong communities and a more inclusive outdoor industry are crucial to our mission, and we continue to search for and evaluate ways to be a great, inclusive place to work as well as a leader in our communities and the industry,” Crandell said.

Vista Outdoor offers benefit programs that meet the diverse needs of over 5,000 talented, dedicated employees. These benefits strongly promote employee health and wellness, career development and work/life balance. Vista Outdoor, its brands and employees also promote a culture of community and impact in business operations and community partnerships. Vista Outdoor Corporate Social Responsibility values of People, Conservation, Veterans, Community and Safety drive positive impact in the areas of public policy, partnerships and business operations. These values bring the Vista Outdoor mission to life and drive our belief that our business success can leverage positive change and impact in the world.

Learn more about the recognition and see the Vista Outdoor listing by viewing the full Forbes’ 2021 list of America’s Best Employers.  See below for employee reactions and words about what it’s like to work at Vista Outdoor.

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“I love the outdoors. I grew up in the city, but some of my favorite memories are being in the woods with my family. Working for a company that is deeply connected to the outdoor experience is important to me. I am proud to be a Vista employee and look forward to my future with the company.” -Aaron Glass, Remington


“It’s no surprise that Vista made the Forbes list of America’s Best Employers. There are myriad ways that Giro benefits by being in the Vista portfolio, and I can say the same as an individual. Across the company, I see only support and collaboration. Best of all, the company culture at Vista not only respects its employees, but also its customers. That’s very important for a premium brand like Giro. We have a passionate following of cycling and snowsports enthusiasts, and this group can clearly see that Giro’s parent company is encouraging this brand to shine.” – Dain Zaffke, Giro Director of Marketing, Santa Cruz, CA


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“It’s a joy to partner with Vista employees and leaders to elevate people and raise the bar. Across our family of brands, people are curious, creative, and thoughtful. There is so much opportunity to tackle unique challenges, partner across brands and to learn about other areas of the business. I am encouraged to solve problems I identify, and feel supported and empowered to do so.” –Roya Platsis, Petaluma, CA


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“Vista Outdoor is committed to community, environment and employees. The leadership team at Vista has developed a culture that truly cares about employees; a culture that engages, develops and recognizes. It makes me proud to have our company listed as one of the best!” -Teresa Childers, Anoka, MN



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“Vista Outdoor is a people first kind of business – from the end users to the employees that make it happen. They’ve challenged me with opportunities to grow and expand my skillset. In return, I have been given more responsibility and have become a highly valued part of the team. The more I do, the more optimistic I am about my future at Vista. When we win, we win together!” – Ryan Neeley, Logan, UT



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“Working for a company that truly believes in the sports we play in gives me an incredible sense of purpose. We live and breathe our product, and to have a company just as passionate changes everything.” -Shelby Rossi, Santa Cruz, CA



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“Imagine a place where passion meets profession. Where knowledge, commitment and integrity are found beyond the mission statement. A place where you not only contribute to success but can directly see your efforts in action. Vista Outdoor is one such place. With great brands, committed people and uncompromising vision, Vista delivers as an American company.” -Michael Kinn, Anoka, MN


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“I feel respected and valued for what I bring to the company. I work with an extremely supportive and collaborative team that pushes for excellence in everything we do, and I work for a leader who trusts and believes in me. I am extremely proud of Vista for making the list, particularly in an extremely challenging time. It reaffirms my belief that Vista is committed to its people and its customers and is focused on its Mission, Vision and Values.” -Melanie McIntyre, Overland Park, KS



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This company has a great collection of brands that move people outside and provide a healthy heritage for generations to come. It’s a sustainable model for business and outdoor recreation. Plus, the company helps fund habitat for wildlife and opportunity for people exploring new pursuits.” -Jason Nash, Anoka, MN



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“Vista has provided many opportunities to learn and grow in 2020 – for me, and my team. I am empowered and trusted to do what is right for our employees. It is a refreshing work environment where the sky is the limit!” – Jason Sprynczynatyk, Anoka, MN



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“I am proud to work for a company that promotes giving back. The reach is far and wide with conservation partnerships, local community involvement, supporting veterans and service members, and providing opportunities and removing barriers so more people can experience the outdoors. Vista is a workplace where I can connect with other employees to expand our impact on the community and environment.” – Anne Beihoffer, Anoka, MN


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“The best thing about working at Vista is the people. The team I am a part of is like family. We are blessed to work together innovating and improving products for an industry we all love. The second best thing about working at Vista is having a role I truly enjoy. One that challenges me and teaches me new things every day. I know what I do makes a difference.” – Eliza Graves, Overland Park, KS


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Vista Outdoor gives me a platform to make the world a better place. I get to shape policy, build partnerships and craft campaigns that advance our core commitments. I get to view success through a long-term lens, which supports purpose-driven initiatives that reward impact over headlines. And I get to work with dedicated, passionate people who share my love for the outdoors, making a difference and having lots of fun along the way.” -Fred Ferguson, Washington, D.C.


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“I am learning all the time, from the best people. The best way to do great work is to be proud of the company you work for and I have always been proud of this company.” -Diana Bristlin, Anoka, MN
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