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Key Brands Land Top Honors at SHOT Show

ATK’s Sporting Group – now operating as the standalone outdoor sports and recreation company Vista Outdoor Inc. – and many of its key brands brought home multiple honors at this year’s Shooting, Hunting and Outdoor Trade Show (SHOT Show) in Las Vegas. SHOT Show brought together buyers and sellers from more than 100 countries Jan. 20 to 23 at the Sands Expo Center, and ATK Sporting Group showcased one of the largest and most comprehensive booths the industry has ever seen. In addition to promoting a leadership posture in category-wide solutions with market-leading brands, the company showcased new and proven technologies for shooting, hunting and tactical consumers.

The company took home several awards and honors, including NSSF SHOT Business Company of the Year, Ohio 4H Sponsor of the Year and was named Association of College Unions International (ACUI) Gold Partner. Brand Ambassador Julie Golob was named NSSF SHOT Business Person of the Year. Plus, individual brands and products took home many other awards, including:


  • Game & Fish 2014 Readers’ Choice Favorite Trail Cam – Bushnell Trophy Cam HD Low Glow
  • Predator Xtreme Readers’ Choice – Rangefinder
  • Predator Xtreme Readers’ Choice – Binocular
  • Predator Xtreme Readers’ Choice – Spotting Scope


  • Shooting for Women’s Alliance Ladies Choice Award – Blackhawk! Serpa Holsters


  • Predator Xtreme Readers’ Choice – Reloading Components


  • Predator Xtreme Readers’ Choice – Mouth Call
  • Predator Xtreme Readers’ Choice – Shooting Sticks


  • Predator Xtreme Readers’ Choice – Cleaning Kit
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